business
‘It’s like keeping a piece of my grandfather’: East Side hat shop keeps family traditions alive
By Alexis Scott at KSAT 12 (ABC affiliate) — San Antonio
· July 10, 2026
· 3 min read
Cowboy hats are enjoying a resurgence in popularity, appearing everywhere from country concerts, fashion runways and social media feeds.But inside one longtime San Antonio hat shop, owners said the hats that leave the biggest impression aren’t the ones fresh off the shelf. It’s the ones that have...
Key takeaway But inside one longtime San Antonio hat shop, owners said the hats that leave the biggest impression aren’t the ones fresh off the shelf.
Why this matters in Terrell Hills News
In Terrell Hills , where community ties run deep, the story of Herb's Hat Shop resonates strongly. The shop's ability to preserve and restore family heirlooms, like Maddux Adams' grandfather's George Strait model hat, speaks to the value placed on tradition and heritage in our local culture. As a hub for custom hat-making and restoration, Herb's Hat Shop has become an integral part of San Antonio's identity, reflecting the city's strong sense of family and community. For residents of Terrell Hills, the shop's expertise in shaping and restoring hats is not just a service, but a way to hold onto memories and pass them down to future generations. As the city continues to grow and evolve, it's reassuring to see businesses like Herb's Hat Shop thrive, keeping the spirit of tradition and community alive in the heart of San Antonio.
About this story
Original reporting by KSAT 12 (ABC affiliate) — San Antonio . Terrell Hills News surfaces reporting from trusted publishers and adds local editorial context so readers can quickly understand what a story means for their community. We attribute every source, link to the original report, and follow a documented editorial standards policy. To understand how stories are selected and reviewed, read our about page .
For the complete original report, visit KSAT 12 (ABC affiliate) — San Antonio . Have a tip or correction? Contact our newsroom .
Category: business ·
Published: July 10, 2026 ·
Source: KSAT 12 (ABC affiliate) — San Antonio ·
Reading time: 3 min
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Frequently asked about this story
What is this story about? Cowboy hats are enjoying a resurgence in popularity, appearing everywhere from country concerts, fashion runways and social media feeds.But inside one longtime San Antonio hat shop, owners said the hats that leave the biggest impression aren’t the ones fresh off the shelf. It’s the ones that have...
When was this published? This article was first published on July 10, 2026 by KSAT 12 (ABC affiliate) — San Antonio and curated for Terrell Hills News readers.
Who reported this story? This story was reported by Alexis Scott at KSAT 12 (ABC affiliate) — San Antonio. To learn more about how Terrell Hills News selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more business coverage from Terrell Hills News, or browse our daily briefing and topic hubs .
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