business
PepsiCo says economic concerns weighed on customers in North American during recent quarter
By Dee-Ann Durbin, Associated Press at KSAT 12 (ABC affiliate) — San Antonio
· July 9, 2026
· 2 min read
PepsiCo reported stronger-than-expected revenue in the second quarter despite weaker demand in North America, where it said consumers tightened their budgets as the Iran war caused gas prices to spike.“I think the consumer is worse than what we had anticipated, and it’s driven mainly by gas price...
Key takeaway PepsiCo's shares fell 4% in morning trading Thursday.
Why this matters in Terrell Hills News
For Terrell Hills residents, the economic concerns weighing on PepsiCo's North American customers may hit close to home, particularly at the gas pump. As gas prices spike due to the Iran war, locals may be feeling the pinch in their own budgets, potentially altering their purchasing habits at convenience stores and supermarkets in the area. The impact on impulse purchases, such as snacks and beverages, could be significant, affecting not only PepsiCo's sales but also the bottom line of local retailers who rely on these sales to drive business. As PepsiCo works to make its products more affordable and appealing to price-conscious consumers, Terrell Hills stores may need to adapt their strategies to stay competitive, potentially by offering more affordable pack sizes and meal bundles, or promoting healthier options like Doritos Protein and Gatorade Lower Sugar.
About this story
Original reporting by KSAT 12 (ABC affiliate) — San Antonio . Terrell Hills News surfaces reporting from trusted publishers and adds local editorial context so readers can quickly understand what a story means for their community. We attribute every source, link to the original report, and follow a documented editorial standards policy. To understand how stories are selected and reviewed, read our about page .
For the complete original report, visit KSAT 12 (ABC affiliate) — San Antonio . Have a tip or correction? Contact our newsroom .
Category: business ·
Published: July 9, 2026 ·
Source: KSAT 12 (ABC affiliate) — San Antonio ·
Reading time: 2 min
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Frequently asked about this story
What is this story about? PepsiCo reported stronger-than-expected revenue in the second quarter despite weaker demand in North America, where it said consumers tightened their budgets as the Iran war caused gas prices to spike.“I think the consumer is worse than what we had anticipated, and it’s driven mainly by gas price...
When was this published? This article was first published on July 9, 2026 by KSAT 12 (ABC affiliate) — San Antonio and curated for Terrell Hills News readers.
Who reported this story? This story was reported by Dee-Ann Durbin, Associated Press at KSAT 12 (ABC affiliate) — San Antonio. To learn more about how Terrell Hills News selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more business coverage from Terrell Hills News, or browse our daily briefing and topic hubs .
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